Graphicolor NY

New branding and e-commerce website for a Brooklyn print shop.

Project Overview

The project rebranded and updated Graphicolor NY, a Park Slope print shop serving the community for 30+ years. Mattera Management and I developed a new brand identity, guidelines, and an eCommerce website. The refreshed identity—logo, colors, typography, and imagery—enhanced brand clarity and quality perception. The website improved usability, mobile responsiveness, and online shopping, ensuring Graphicolor NY remains a top local print shop.

Project Details

  • Role:

    Branding & Web Design

  • Agency:

    Mattera Management

  • Location & Year:

    New York, NY / 2023

  • Visit Site:

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